About Me

Hey, I’m Kimberley Drapack, an experienced Creative Producer with a passion for impactful storytelling and innovative content creation. I am authorized to work in the UK without the need for visa sponsorship and bring a diverse background in media, production, and social content to every role.

I hold a Bachelor of Arts in English from McGill University, a Diploma in Public Relations from Sheridan College, and a Certificate in Digital Media from the Ontario College of Art and Design. This blend of education has empowered me to communicate effectively, think creatively, and execute complex projects with precision.

In my role as Head of Studio at The Peak, I led the creation of sponsored content, developed social media video strategies that grew our TikTok and Instagram audiences to over 40,000 followers each, and played a central role in doubling our flagship newsletter’s subscriber base. I’ve also directed numerous event productions, from in-person gatherings to virtual experiences, handling everything from creative asset development to promotions.

Before The Peak, I worked as an Integrated Producer at Navigator Ltd., managing social media campaigns across multiple industries. My responsibilities spanned end-to-end production, cross-team coordination, and direct client relations. I’ve also worked as a Social Media Consultant, where I designed strategies and managed influencer partnerships that elevated brand reach and audience engagement.

My entrepreneurial side shines through in Winslow Magazine, which I co-founded and led as Editor in Chief. Through Winslow, I developed a digital magazine focused on arts and culture, crafting campaigns and producing content that spotlighted emerging creatives.

With a background in digital storytelling, social media strategy, and team leadership, I’m excited to take on projects that allow me to continue crafting engaging narratives. I look forward to connecting and sharing more about how my skills and experiences can contribute to your vision.

Experience

March 2022 – August 2024

Head of Studio

The Peak

Led sponsored content production and client management, overseeing end-to-end execution of video projects and maintaining strong client relationships for seamless delivery.
Developed and executed social media video strategies, growing The Peak’s TikTok and Instagram accounts to over 40,000 followers each through targeted content production.
Managed event production logistics for in-person and virtual events, including creative asset development, setup, and promotion across newsletters and social media channels.
Spearheaded growth marketing efforts, doubling the flagship newsletter subscriber base from 50,000 to 100,000, and launched a second newsletter, growing it to 25,000 subscribers.
Directed creative teams in video production for both editorial and sponsored projects, from concept to final product, ensuring alignment with brand and client goals.

September 2018 – March 2022

Integrated Producer

Navigator

Developed and executed social media campaigns for clients across diverse industries, overseeing the entire production lifecycle from concept development to final delivery, ensuring alignment with client goals and brand strategy.
Managed cross-functional teams, coordinating with creative, strategy, and technical departments to deliver projects on time and within budget, while maintaining high standards of quality and creativity.
Served as the primary client liaison, managing communications, setting expectations, and providing regular project updates to ensure client satisfaction and successful project outcomes.
Oversaw the production of multimedia content, including video and photo shoots, from pre-production planning (scripting, storyboarding, scheduling) to post-production (editing, revisions), delivering high-quality visual assets.
Developed and maintained comprehensive project plans, managing timelines, resources, and budgets for multiple concurrent projects, successfully navigating complex production challenges.

February 2019 – February 2021

Social Media Consultant

Meiracle & Co.

Designed and implemented social media and community-building strategies, fostering engagement and growing client followings through impactful content and targeted outreach.
Developed influencer marketing strategies, identifying and managing partnerships with key influencers to expand brand reach and enhance audience engagement.
Created and managed comprehensive social media content calendars, ensuring consistent and cohesive messaging across all platforms.
Produced high-quality social media content, including graphics and videos, tailored to each client’s brand and audience, enhancing visual storytelling and brand identity.
Provided performance analysis and strategic recommendations to optimize content and improve overall social media effectiveness.

October 2018 – January 2021

Co-Founder/Editor-in-Chief

Winslow Magazine

Curated, produced, and edited content for the digital magazine, social media channels, and campaign collateral, overseeing all editorial and creative aspects.
Wrote and edited articles related to arts and culture.
Designed, produced, and animated all creative collateral.
Produced and executed brand campaigns to enhance magazine visibility and audience engagement.

January 2018 – August 2018

Publicity Intern

WORK LATE

Coordinated media relations for major Canadian music festivals, including Canadian Music Week, NXNE, and Festival d'été de Québec, supporting event visibility and press engagement.
Drafted and distributed press releases to media stakeholders, facilitating coverage and enhancing festival awareness.
Served as the primary on-site contact for press and artists during festivals, assisting with interviews and managing logistical needs to ensure a seamless experience.

Education

Bachelor of Arts (B.A.)
McGill University

Certificate, Digital Media
OCAD University

Diploma, Public Relations - Corporate Communications
Sheridan College

Skills

Content Creation & Production

Video production and editing
Storyboarding and scripting
Multimedia content development
Social media content strategy
End-to-end campaign management

Communication & Leadership

Team leadership
Client and stakeholder management
Cross-functional collaboration
Project planning and execution

Technical Skills

Adobe Creative Suite (Premiere Pro, Photoshop, Illustrator)
Social media analytics

Marketing & Growth

Social media strategy
Audience engagement and growth
Influencer partnerships
Event production and promotion

Analytical & Organizational

Data-driven strategy
Budget and timeline management
Performance analysis

Creative Thinking

Content ideation
Trend research
Inclusive storytelling